Services
Fractional VP of Sales/CRO
High-impact sales leadership from someone who’s done it—multiple times. I don’t hand you off to a junior team. You get me, Greg Van Dyke, embedded in your business, steering the strategy and execution.
Go-To-Market Strategy & Execution
From identifying your Ideal Customer Profile to building outbound campaigns and sales playbooks that convert—this is how you go from traction to growth.
Revenue Readiness for Funding or Exit
Series A, B, or C investors want proof of scalable, repeatable revenue. I help you build the infrastructure and pipeline metrics that make investors say “yes.”
Sales Team Structure & Coaching
Whether you're hiring your first AE or leveling up a struggling team, I build the systems, training, and accountability frameworks to create a culture of consistent wins.
Sales Process & Pipeline Optimization
Sales isn’t just about hustle—it’s about having the right process. I audit your current sales cycle, CRM usage, and pipeline mechanics to eliminate inefficiencies, shorten deal cycles, and increase close rates. This is about precision, not guesswork.
Strategic Deal Support & Executive-Level Selling
Big opportunities require big-league execution. I work directly with founders and key stakeholders on enterprise deals, investor conversations, and board-level reporting. From sales decks to negotiation strategy, I bring experience that wins high-stakes moments.
Rocket Revenue Is Built For:
- Founders launching B2B SaaS products.
- Startups preparing for funding, scale or acquisition
- Tech compaies with founder-led sales that need to evolve
- Early Stage teams needing a proven playbook, fast
- Companies stuck in revenue plateau and unsure what's broken
- Organizations exploring fractional leadership as a cost-effective growth lever
- Founders juggling too many roles—and ready to delegate revenue execution
- Product-led teams that need to align marketing, sales, and go-to-market motion
- Companies needing executive sales support for enterprise deal cycles or investor pitches
- Companies needing to rebuild, restructure for a current Owner looking to exit.